Cristina Parodi: dal successo in tv all’imprenditoria della moda con il brand Crida Sorsi di Stile

Cristina Parodi, well-known journalist and television host, has been absent from the small screen for some time now. However, this does not mean she has been idle. In fact, Parodi has been pursuing another passion of hers – fashion. Renowned for her impeccable style, she has now ventured into the world of fashion alongside her longtime friend Daniela Palazzi, creating the successful social media format “Crida Sorsi di Stile”.

### NEW VENTURES IN FASHION

Crida was born out of Parodi’s lifelong love for fashion and her strong friendship with Palazzi. Despite coming from different career backgrounds, the two friends shared a dream of creating their own clothing line. Despite launching in the summer of 2019 and opening their showroom in February 2020, amidst a challenging time for the fashion industry, the brand has seen steady growth and success.

### FROM JOURNALISM TO ENTREPRENEURSHIP

Transitioning from a successful journalism career to a burgeoning fashion enterprise, Parodi has embraced this new chapter in her life with enthusiasm. While she acknowledges the difficulties faced during the initial stages of launching Crida, she remains optimistic about the brand’s future.

### REFLECTIONS ON VERISSIMO

Parodi’s legacy also includes her role as the creator and host of the popular television program, Verissimo. Known for its unique blend of news and entertainment, the show has left a lasting impact on viewers. Despite the evolution of similar programs in the infotainment genre, Parodi’s contribution to Verissimo has been revered by audiences and continues to hold a special place in the hearts of many.

As you can see, Cristina Parodi’s career continues to evolve, showcasing her versatility and passion for new challenges. Whether in the world of journalism or fashion, she remains a respected figure with a unique perspective on the ever-changing landscape of the entertainment industry.

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